Through the story of a 9-year-old girl who sets out to take part in a soapbox race, under the sympathetic gaze of her Dad, the spot reflects the state of mind that LALUX customers can demonstrate, even when a few minor disasters accompany the handcrafted creation of the car. It's a feeling that's quickly passed down through the generations.

More than just repeating the slogan ‘Don't worry, Be Happy’, the Vanksen and Eligans teams have succeeded in subtly distilling the DNA of the LALUX brand in this new opus, which perfectly illustrates that being well insured with LALUX keeps you smiling in all circumstances.